This course covers advanced digital video capture and editing for multimedia storytelling for brand, commercial advertising, and corporate applications.

We will cover studio and location camera techniques and lighting for depicting beauty and fashion, music, food, architecture, product, stock subjects, and landscapes. We will explore current commercial business practices for directors, cinematographers, and other below-the-line creative professionals.

Technical topics include pre-production, professional visual and audio capture technology, grip, lighting and motion control, nonlinear editing, and post-production and distribution, all with emphasis on commercial applications. 

Upon completion, students should be able to create and edit professional-level digital video in a variety of forms for commercial applications.

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